Fonterra's Allen Targets Value-Led Growth in China
Fonterra Co-operative Group CEO Richard Allen says Greater China, which accounts for about a third of its business, remains a strategic market. The dairy giant is focusing on higher-value products, innovation and localization as competition intensifies and China’s dairy industry evolves. He speaks with Minmin Low from the sidelines of 'China International Import Expo'. (Source: Bloomberg)
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Fonterra Co-operative Group CEO Richard Allen says Greater China, which accounts for about a third of its business, remains a strategic market. The dairy giant is focusing on higher-value products, innovation and localization as competition intensifies and China’s dairy industry evolves. He speaks with Minmin Low from the sidelines of 'China International Import Expo'. (Source: Bloomberg)
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Source: This article was originally published by Bloomberg. All rights reserved to the original publisher.
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